ORIENTATION AND EXPERIENCE
For the furniture-mail-order company OCTOPUS, Studio DE DRIFFT created an enhancement for its bricks-and-mortar headquarters. In times of digital competition, it is essential to ensure differentiation and provide personal experiences. To this end, the spatial concept uses associative scenic worlds, creating a stage with a simulated apartment that can be perfectly expanded for on-line and off-line storytelling. In short: a shopping experience you will never forget.